Susanna Reid won't save ITV's breakfast programming, according to Richard and Judy.
The famous TV couple, best known for hosting 'This Morning', say no amount of talent change will save ITV's troubled morning slot and feel the problem lies within the format itself, and not the presenters or the name of the show.
Susanna, 43, is set to jump ship from 'BBC Breakfast' next month to front ITV's new programme 'Good Morning Britain', which will replace 'Daybreak'.
Judy Finnigan told the Daily Mirror newspaper: "Will 'Daybreak' survive? I don't think it is to do with celebrities or the presenters. I think it is about the programme, which either works or it doesn't. I don't understand it. It is a mystery."
Judy's husband Richard Madeley added: "Will Susanna save it? That is a huge burden to put on any presenter's shoulders. Nobody understands it. It is like a best selling book. Everybody thinks they know the formula and there isn't one."
Susanna has signed a massive £500,000 deal to join ITV, but Richard has warned that bosses will need "patience" if they expect long-term success for 'Good Morning Britain'.
He said: "You need patience to get it right and confidence that you know what you are doing. Susanna knows what she is doing. I think they will change the format and good luck to them as it is hard."

Eternal, Atomic Kitten and Girl Thing have been snubbed from the next 'Big Reunion' tour in favour of an all-boy band line-up.
Concert promoters have decided to drop the girl bands from the upcoming October tour in order to boost ticket sales among women by touring acts such as Blue, A1, 5th Story, 3T, Damage, 911 and 5ive.
A source told The Sun newspaper: "This tour will be massive, the whole idea is that the past is the future - and these bands have huge followings desperate to get out and see them perform their old classics. There will be plenty of partying and fun on the road.
"We haven't seen anything like this for years and the demand from female fans is out there, so the show producers decided this twist and losing the girl groups would give their loyal viewers exactly what they want."
Series two stars Eternal and Girl Thing have been replaced on the tour by by boy bands from the first series of 'The Big Reunion', including 5ive, 911 and Blue, who are expected to headline the 13 dates this October.
5ive's Abz Love previously spoke out about his desire to quit the band following their upcoming summer shows but it's now reported his bandmates - Scott Robinson, Sean Conlon and Ritchie Neville - have talked him into joining them on the tour.
A friend of Abz said: "Abz felt he owed it to the rest of the boys to give them one last run of gigs with this tour before they part ways."

The Big Reunion - The Boy Band Tour dates in full:

October 17 - Sheffield, Motorpoint Arena
October 18 - London, The O2
October 19 - Nottingham, Capital FM Arena
October 20 - Cardiff, Motorpoint Arena
October 21 - Birmingham, LG Arena
October 22 - Bournemouth, BIC
October 23 - Brighton, Brighton Centre
October 25 - Glasgow, The SSE Hydro
October 26 - Manchester, Phones 4U Arena
October 27 - Leeds, First Direct Arena
October 28 - Liverpool, Echo Arena
October 29 - Aberdeen, AECC GE Oil & Gas Arena
October 30 - Newcastle, Metro Radio Arena

Ryan Gosling is attached to produce a biopic on the late Busby Berkeley.
The 33-year-old actor is circling to produce with Marc Platt, who worked with the hunk on 2011's 'Drive', and Gosling may also star in the forthcoming film which is based on Jeffrey Spivak's book 'Buzz: The Life and Art of Busby Berkeley', reports The Hollywood Reporter.
Famed choreographer and director Berkeley was catapulted to the spotlight for work on Hollywood musicals during the Great Depression.
His hits include '42 Street', 'Gold Diggers of 1933', 'Footlight Parade' and 'Fashions of 1934'.
He has been quoted saying: "In an era of breadlines, depression and wars I tried to help people get away from all the misery ... to turn their minds to something else. I wanted to make people happy, if only for an hour."
Berkeley died on March 14, 1976 in California at the age of 80.
Gosling is currently working on an untitled musical drama which is being directed by Terrence Malick and stars Christian Bale, Michael Fassbender and Cate Blanchett.
He will hit the big screen in forthcoming film 'How to Catch a Monster', which will be released later this year.

Doug Liman is in talks to direct 'Splinter Cell' starring Tom Hardy. The filmmaker - who recently worked on 'Edge Of Tomorrow' - is in negotiations to helm the project which is a movie version of video game 'Tom Clancy's Splinter Cell', according to ...

Little Mix are enlisting Jason Derulo and Macklemore to help establish themselves in America.
The 'Word Up!' singers recently celebrated the success of their second studio album 'Salute' in the US, but they are now hoping to top the record's success by working with more American artists and producers for their next effort.
Jade Thirlwall said: "We want to write with more American producers and are hoping to work with Jason Derulo's people. 'Talk Dirty' is our favourite song so more stuff like that.
"And we would love to collaborate with Macklemore too.
"It's about making more hits, really. We start working on it as soon as we get back from America before our UK tour, so it will be a bit of a rush."
The girl group - also consisting of Perrie Edwards, Jesy Nelson and Leigh-Anne Pinnock - recently recorded the official song for this year's Sport Relief charity appeal and were stunned when former girl band icon, Melanie C of Spice Girls fame, agreed to make a cameo in the video.
Jade told the Daily Star newspaper: "Mel C is lovely. We didn't even know she was going to be there and it was a total surprise.
"I was like, 'Oh my God, that's Mel C, pretend to act normal, girls.'
"She said, 'Whenever you're free you need to come to my house for lunch.' "

Justin Bieber's new love ballad is about Selena Gomez.
The 20-year-old singer posted a teaser for the track 'Life Is Worth Living Again' on his Instagram account on March 15 and it is reportedly one of many new songs the 'Boyfriend' hitmaker has written about his 21-year-old on/off girlfriend.
A source told HollywoodLife.com: "Yes, 'Live Is Worth Living Again' was all for Selena and that's not the only song he's written for her. He's written a bunch of stuff for her, she's his biggest inspiration."
Justin, who has been dating Selena on/off since 2010, also dedicated a song to the brunette beauty during a surprise performance in Texas earlier this month.
He turned up at the Banger's Sausage House and Beer Garden in Austin for the South by Southwest festival and sang his hit 'As Long As You Love Me' for his "baby", who was standing in the wings.
After his romantic gesture, the pair reportedly hung out together for an hour after everyone left the venue.
Meanwhile, the star has posted a number of photographs on his Instagram account this week showing him the studio recording new material and claims it's the "best music" he's ever made.
Next to one of the snaps, he wrote: "I'm in the studio all day everyday for the ones who believe in me and support me 🙂 you fall but you rise back up stronger. Be great (sic)"

Britain's Prince Harry's girlfriend is reportedly being put through "princess boot camp" to prepare her for life as a royal.
Cressida Bonas, 25, has been having lessons on how to deal with the media and how to behave in public, so that she's ready for when the prince pops the question later this year.
A source told the Daily Star newspaper: "The Palace put plans in place as soon as Harry started his Army desk job in London. It was seen as a sure sign things were quickly becoming serious between him and Cressida. Harry now has a new team around him and their role is to advise the couple together.
"Cressida's mum has been tutoring her since she was little, so now the training is going up a level. You could call it princess boot camp."
It is believed Harry, who has been dating Cressida for almost two years, is planning to propose before his 30th birthday in September.
However, it appears the free-spirited stunner - who is the daughter of Lady Mary-Gaye Curzon - may have some hard work to do as she's reportedly being compared to Duchess Catherine, who was known as Kate Middleton before she married Prince William in 2011.
The source explained: "The Palace was appalled to see her plaiting her hair in public when she went to support Harry at Wembley.
"Kate would never be caught doing something so out there."

Sharon Osbourne is adamant she won't return to 'The X Factor'.
The 61-year-old star - who won the show last year with her act Sam Bailey - was considering staying on the panel alongside returning judges Simon Cowell and Cheryl Cole, but she's now decided to turn her back on the programme because it would be too much.
She told The Sun newspaper: "I cannot go there ... I can't."
However, the feisty judge thinks Cheryl's return to the panel will spice things up a bit because the chemistry between her and show boss Simon is guaranteed to spark some fireworks.
Sharon explained: "Cheryl is fantastic -- she'll be great for the show. She is always great back with Simon. She will do a great job."
Sharon was previously on the programme between 2004 and 2007, but she quit after falling out with her fellow judge Dannii Minogue.
However, she was persuaded to rejoin the panel alongside Louis Walsh, Nicole Scherzinger and Gary Barlow last year in a bid to boost ratings after viewing figures slumped in previous years.
Meanwhile, producers are currently looking for two new faces to complete this year's judging panel after Nicole and Gary announced their departure a few months ago.
It is still unknown whether Louis, 61 - who has appeared on all 10 series of the show - will take the third seat on the panel, but he recently claimed he wasn't "worried" about getting the boot.

Karrueche Tran dumped Chris Brown over his "inappropriate" text conversations with other women.
The 25-year-old model reportedly ended her romance with the 'Yeah 3x' hitmaker in February after visiting him in rehab - where he was on a court-ordered anger management programme - and finding his phone was filled with messages from girls, gossip website TMZ reports.
Karrueche is said to have been particularly upset because she had been "nothing but supportive" to her on/off lover throughout his recent problems, and she also had no idea he had allegedly been getting close to women in the Malibu clinic until long after they split.
Earlier this month, the 'Fire China' singer was kicked out of rehab after breaking three "internal rules", one of which was specifically imposed on him, which was to stay at least two feet away from any women.
The rule was made because he is still on probation for his 2009 assault of then-girlfriend, Rihanna, but he broke it by "touching elbows and hands" with a woman.
And he was also said to have been involved in "some sort of sexual encounter with a woman at the facility" earlier this month, but it was not cited as evidence to thrown him out.
The 24-year-old star is now being held in a Los Angeles jail until a probation violation hearing on April 23.
Being thrown out of the court-ordered anger management programme - which was extended from an initial three-month period, which Chris had completed, in light of his facing further legal problems - was considered to be a violation of his probation.
Chris' legal troubles in Los Angeles stem from the assault of his then-girlfriend Rihanna in 2009.
In a separate case, the 'Turn Up the Music' singer also faces a charge of misdemeanour assault in Washington D.C., which will be heard on April 17.

January Jones wants to sleep with Rihanna.
The 'Mad Men' actress - who has never revealed the identity of the father of her two-year-old son Xander - has a crush on the 'Diamonds' singer, and also legendary late actor Paul Newman, who died in 2008 aged 82.
Asked by online magazine Violet Grey who she would "most want to go to bed with, dead or alive", she replied: "Paul Newman or Rihanna."
January - who posed nude for a series of raunchy photographs for the publication - admitted she likes to be "mysterious" but also wants to "shock" people and allow them to form opinions of her based on her actions.
She said: "I prefer to remain mysterious and have people make their own judgment calls about me than to always have to explain who I am and what I'm about.
"I try to take risks and shock people a little bit, it's important to provoke some sort of emotion, negative or positive."
And the 36-year-old beauty spoke of her awe of her friend and 'Mad Men' co-star Jon Hamm.
She said: "I think he's amazing. Very kind and generous, well read, very strong but easily vulnerable, very funny but also dark. My friend."

Alec Baldwin has bought a new home in the Hamptons.
The '30 Rock' actor recently confessed he wants to leave New York because he wants a more peaceful life but despite claiming he's beginning to "crave" Los Angeles after more than 30 years in the Big Apple, he's now purchased a new property in East Hampton and plans to spend a lot of time there, according to the New York Post newspaper.
News of Alec's house purchase comes after he announced during a talk at the at the Guild Hall Academy of the Arts Lifetime Achievement Awards on March 10 that he wanted to sell his home in the area, further adding to the belief he was planning to leave New York for good with wife Hilaria and their six-month-old daughter Carmen, but it now seems he decided to sell up to buy the new home.
In a recent essay, the 55-year-old star spoke of his reluctant desire to leave New York.
He said: "To be a New Yorker meant you gave everybody five feet. You gave everybody their privacy. And now we don't leave each other alone. Now we live in a digital arena, like some Roman Colosseum, with our thumbs up or thumbs down...
"I probably have to move out of New York. I just can't live in New York anymore. Everything I hated about LA I'm beginning to crave. LA is a place where you live behind a gate, you get in a car, your interaction with the public is minimal. I used to hate that. But New York has changed.
"I want my newest child to have as normal and decent a life as I can provide. New York doesn't seem the place for that anymore."

John Mayer "agreed" to buy counterfeit Rolex watches.
The 'Who You Love' singer is suing Robert Maron - a friend of Charlie Sheen - after he reportedly spent $5 million on what he believed to be authentic timepieces from the dealer, however lawyers for the salesman insist the crooner knew the watches contained "counterfeit" parts.
In a letter obtained by TMZ, Maron's lawyer, Eric George, claims Mayer expressed an interest in buying a fake Rolex Flat Dial on a message board in 2007.
He is quoted in the letter as saying: "Anyone who wants to sell me one of these watches can get these fake pieces off their hands and make a killing on it.
"I will even accept a letter from you as a dealer releasing you from any liability in having sold me a counterfeit dial. I will be buying these as counterfeits."
Initial reports claim John - who is a long-time collector of Rolex watches - was shocked to find one of the timepieces was a replica after sending it for repairs three years later.
He reportedly returned the watch and was given credit to buy another but now wants a refund for $656,000 he spent on seven other watches which Rolex have told him are counterfeit.
Meanwhile, 'Anger Management' star Charlie has also spoken out to defend his friend and slam the 'Gravity' singer for his "girlie" music.
He tweeted: "mr Mayer needs to park that milk toast
girlie drivel he calls muzak & leave the Patek/Rolex
prowess to the best watch expert alive (sic)"
He then shared a picture of his own watches, which he bought from Robert and described them as being in "perfect health and provenance".
Rolex is one of the world's most prestigious watch brands, with the coveted timepieces ranging anywhere from $5,000 with the most exclusive designs costing upwards of $500,000.