Marvin Humes wants to find a star on ‘The Voice’.
The 29-year-old former JLS singer – who co-hosts the BBC One show with Emma Willis – believes the series needs to produce a winner who goes on to have a smash hit if it is to compete with rival ITV singing competition, ‘The X Factor’.
He said: "How can we get ‘The Voice’ winners to do as well as ‘The X Factor’ winners? It will happen but ‘The Voice’ is still finding its feet. It’s a very successful TV show but it’s the part after.
"People say the winner should release their stuff quicker. But there’s no science to it. [Former ‘X Factor’ contestant] Ella Henderson’s took two years to come out, JLS did it in six months. Ultimately the song should be a smash."
Will.i.am – who stars as a judge on the competition alongside Sir Tom Jones, Rita Ora and Ricky Wilson – agrees with Marvin and thinks it’s about time the show produced "a star".
He said: "This show is a great format but needs to produce a star. Not for credibility but it would legitimise the whole talent search."
Marvin also credits newcomer Rita Ora, who joined the series to replace exiting judge Kylie Minogue this year, for bringing something new to the show.
He told The Sun newspaper: "The highlight is Rita. She’s done so well. You forget she’s only 24 and she’s sitting there next to Tom Jones, who is 74, and she can hold her own and stand her ground."
Show bosses are also said to be delighted the blonde beauty has joined the team and described her as a "dream" to work with.
Speaking about her simple dressing-room requests of a full English breakfast and Yorkshire Tea, a source told the Daily Mirror newspaper: "Rita is down-to-earth and easy to work with. It’s been a dream. Add on the fact that she has boosted ratings to more than 8.5 million, and producers couldn’t be happier."
Marvin Humes: The Voice needs a star
