Monday, October 26, 2026

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Kenna Ngoma will carry on with business dream despite Apprentice axe

Kenna Ngoma has become the second person to be fired from ‘The Apprentice’ – but he won’t let it deter him from pursuing his business dream.
Kenna is the founder of Beaumonde Desserts, which specialises in vegan, premium, alcohol-infused ice cream, and he wanted to be victorious on the BBC One business show so Lord Alan Sugar would invest in his company and they could conquer the desert market together.
Although he didn’t impress Lord Sugar and got axed from the competition, the entrepreneur will be pushing on with his business plan.
He said: "I will be definitely carrying on with the business, we are launching a vegan lolly before Christmas."
The 24 year old was fired by Lord Sugar, 72, after his team lost this week’s task, which involved producing and selling ice lollies, his speciality.
Kenna put himself forward to be project manager and ultimately had to take the blame for their failure but he is adamant he should’ve stayed on the programme.
Speaking exclusively to BANG Showbiz, he said: "I feel like I was on the wrong side of the decision as he only asked the question about who was at fault for losing the task. If you ask 10 people I think more would say I wasn’t at fault. It was my speciality so I understand why he did it, but Lewis (Ellis) failed in his specialist task and he survived."
Kenna thought that he would be safe and thought Lord Sugar would axe Dean Ahmed, who was brought back into the boardroom.
He explained: "I wasn’t trying to be tactical by bringing Dean back to the boardroom, I genuinely thought that he was at fault for us not winning.
"At no point until the end did I think I was going. I was 99.9 per cent sure it would be Dean."
Kenna repeatedly argued with Ryan-Mark Parsons during the task, and he insists his bad attitude affected the entire team.
He said: "Loads of the things he had to say were right, but it’s the way he says them. It was really counter-intuitive to win a task. He got the hump when he should have just got on with it."
Despite this, Kenna thought that the house was a ‘very good environment’ and has tipped Lewis or Carina Lepore to be crowned the winner of ‘The Apprentice’ 2019.

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