Olivia Rodrigo has released 500 CD copies of Serena Joy.
The 23-year-old pop star decided to release the CDs of her single at Analog Record Shop in Tustin, California, ahead of her Daisy Chain Fields music festival, the upcoming charitable event featuring a women-led line-up.
Analog Record Shop said in a statement: “When we heard that Olivia Rodrigo was bringing an all-women music festival to Orange County, we were honestly just excited to see something this special happening right here in our hometown.
“As one of the closest record stores in the area, we wanted to find a way to support Daisy Chain Fields.
“We knew Olivia had a track record of supporting record stores, but we were still taken aback when we heard the news: Olivia is releasing a new song ahead of Daisy Chain Fields called Serena Joy, and she wants the physical CD copies to be exclusively sold at Analog Record Shop.”
The record store has already sold every copy of Serena Joy, days before it will be made available elsewhere.
The statement continued: “She’s giving it to us 3 DAYS before anyone else can hear it. Three days early.
“More than anything, we’re grateful for what this represents: An artist building a stage for women in music and raising funds for women and girls. An artist willing to support a local independent record store. And a hometown getting to be part of something really special. That means a lot to us. (sic)”
Olivia announced plans for Daisy Chain Fields in June.
The pop star confirmed that the festival will also feature the likes of Chappell Roan and KATSEYE.
Olivia wrote on Instagram: “truly never felt more excited to share a piece of news with you all. i’ve had a dream of doing this festival for years and i am so ecstatic its finally coming true!! Daisy Chain Fields features an all-women lineup and 100 percent of the net proceeds will go to charities dedicated to advancing and advocating for women and girls. the lineup is truly insane and full of my heroes and friends. i firmly believe that joy, community, and music can be the drivers of meaningful change and I’m hopeful this festival will be just that. I absolutely cannot wait to scream and dance and sing with you guys August 29th!!!! (sic)”